An unprecedented game between the real and the interactive world, where a real race pilot is in an autodrome and his position in the track is put inside the game. The interactive game was released in a TV show where 30 million Brazilians watched the challenge, and were invited to play along.
|Client||Click – Fiat – BBB/Big Brother Brasil|
|Awards||Yahoo! Big Idea Chair 2009|
Wave Festival 2009 – Cyber (GRAND PRIX)
London International Awards 2009 – Digital (Silver)
El Ojo 2009 – Interactive (Silver)